Although not widely known to consumers in general, the difference between juice, nectar and still drink is related to the content of fruit juice present in the packaged beverage. Worldwide, products labeled as "juice" must contain 100% fresh fruit, therefore these are pure products with no preservatives or sweeteners and no artificial colors, and may or may not contain pulp of the fruit itself. In this category, there is a division between "Reconstituted Juices, " which are basically concentrated from three to six times at the juice concentrate factories where they are produced, and subsequently diluted with potable drinking water at a bottling plant, returning the juice to its original condition (in terms of concentration of soluble solids in water) at the time of bottling, before being distributed to consumers. Another division of the juice category is "Not-From-Concentrate, " commonly known as NFC, which only undergoes a slight pasteurization process.